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<title>CityCyclingEdinburgh Forum &#187; Topic: &#34;Cycling props up the High Street&#34;</title>
<link>http://citycyclingedinburgh.info/bbpress/</link>
<description>CityCyclingEdinburgh Forum &#187; Topic: &#34;Cycling props up the High Street&#34;</description>
<language>en</language>
<pubDate>Mon, 18 May 2026 04:51:03 +0000</pubDate>

<item>
<title>chdot on "&#34;Cycling props up the High Street&#34;"</title>
<link>http://citycyclingedinburgh.info/bbpress/topic.php?id=5268#post-56365</link>
<pubDate>Sat, 11 Feb 2012 13:06:28 +0000</pubDate>
<dc:creator>chdot</dc:creator>
<guid isPermaLink="false">56365@http://citycyclingedinburgh.info/bbpress/</guid>
<description>&#60;p&#62;&#60;img src=&#34;http://farm8.staticflickr.com/7194/6856072033_d4ebe7b3ee.jpg&#34;&#62;&#60;/p&#62;
&#60;p&#62;BikeBiz February 2012&#60;/p&#62;
&#60;p&#62;&#34;&#60;/p&#62;
&#60;p&#62;Bike shops target growth while other retail&#60;br /&#62;
sectors struggle to continue trading in 2012&#60;/p&#62;
&#60;p&#62;by jonathon Harker&#60;/p&#62;
&#60;p&#62;IN A MONTH that saw numerous retail&#60;br /&#62;
businesses go to the wire, cycling's High&#60;br /&#62;
Street chains have revealed plans to expand&#60;br /&#62;
in the face of the toughest prolonged&#60;br /&#62;
economic period in years.&#60;br /&#62;
Already this year Past Times, La Senza and&#60;br /&#62;
Peacocks have fallen into administration,&#60;br /&#62;
following Hawkin's Bazaar, Barratts and D2&#60;br /&#62;
Jeans in December 2011.&#60;br /&#62;
Despite being just one month into 2012,&#60;br /&#62;
Cycle Surgery has revealed it will be opening&#60;br /&#62;
at least three new shops in the UK this year,&#60;br /&#62;
while Evans Cycles is also due to open at&#60;br /&#62;
least one more shop in the near future.&#60;br /&#62;
&#34;At Cycle Surgery we continue to set&#60;br /&#62;
ourselves new challenges, goals and&#60;br /&#62;
objectives,&#34; commented Cycle Surgery&#60;br /&#62;
marketing manager Jonathan Sharpe. &#34;During&#60;br /&#62;
these challenging economic times, we&#60;br /&#62;
continue to experience strong growth, and&#60;br /&#62;
are pleased to be able to open new stores in&#60;br /&#62;
key locations.&#34;&#60;br /&#62;
Evans Cycles' director of marketing and&#60;br /&#62;
ecommerce Ben Hart commented: &#34;We've got&#60;br /&#62;
a confirmed store opening for 2012 in&#60;br /&#62;
Edinburgh set for this spring. There are no&#60;br /&#62;
other confirmed store openings at present&#60;br /&#62;
but we are assessing opportunities -&#60;br /&#62;
economic and trading outlook permitting -&#60;br /&#62;
but the plan is to keep expanding our retail&#60;br /&#62;
footprint in a sustainable way.&#34;&#60;br /&#62;
The growth of Cycle Surgery has seen it&#60;br /&#62;
reach 27 stores (see inset) from just six&#60;br /&#62;
London outlets in 2007. In 2010 the brand&#60;br /&#62;
combined with Runners Need and&#60;br /&#62;
Snow+Rock following a Management Buy&#60;br /&#62;
Out, backed by LGC Capital.&#60;br /&#62;
In January, Edinburgh Bicycle Cooperative&#60;br /&#62;
revealed it was planning to double in size in&#60;br /&#62;
five years, increase turnover to £20 million by&#60;br /&#62;
2017 and increase staffing to nearly 300.&#60;br /&#62;
MD Jeremy Miles told The Scotsman:&#60;br /&#62;
&#34;There are a lot of changes going on at the&#60;br /&#62;
moment, there are a lot of private equity&#60;br /&#62;
firms coming into the cycling industry. The&#60;br /&#62;
real opportunity is in places like London,&#60;br /&#62;
Birmingham and Bristol.&#34;&#60;br /&#62;
Despite their continued positive exploits&#60;br /&#62;
on the High Street, both Cycle Surgery and&#60;br /&#62;
Evans Cycles noted the continued importance&#60;br /&#62;
of other retail channels.&#60;br /&#62;
Sharpe said: &#34;Cycle Surgery's growth&#60;br /&#62;
developing and improving our e-commerce&#60;br /&#62;
and multi channel media platforms, ensures&#60;br /&#62;
our online customers receive the best retail&#60;br /&#62;
experience possible.&#34;&#60;br /&#62;
Evans' Hart commented: &#34;The other area&#60;br /&#62;
of focus for us in 2012 is our multichannel&#60;br /&#62;
offering - more products and more services&#60;br /&#62;
online. We launched a mobile site in&#60;br /&#62;
December and plan to integrate this closely&#60;br /&#62;
with our online offering in-store for the&#60;br /&#62;
coming year.&#60;br /&#62;
&#34;We are also focusing on service and&#60;br /&#62;
customer satisfaction across the business,&#60;br /&#62;
whichever channel a customer comes into&#60;br /&#62;
contact with us,&#34; Hart added.&#60;/p&#62;
&#60;p&#62;&#34;
&#60;/p&#62;</description>
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