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One of the UK’s leading PR experts is to use the expertise which helped create award-winning campaigns for the likes of John Lewis and AG Barr to sell the unique attributes of the Capital.
Juliet Simpson has joined the Marketing Edinburgh board, her mission to promote the city to visitors and investors.
The 40-year-old from the Southside described the Capital as “one of the world’s greatest cities” – but also warned against “complacency”, with strong campaigns emerging from rivals London and Manchester.
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http://www.edinburghnews.scotsman.com/news/top-pr-expert-joins-marketing-edinburgh-board-1-3800426
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