'Moving by Bike' is in latest issue of Velo Vision as some saw at PY this morning. (Swedish theme you see!)
Founder Johann Erlandsson started Sweden's largest environmental forum - now also in international guise here Ecoprofile - looking at mobility, energy, food and other consumption
He then did some years as a researcher in Chalmers University of Technology in Gothenburg / Göteborg (note Scots influence on West coast of Sweden here).
His desire to do something practical to demonstrate an alternative to electric cars is very interesting.
:"Transporting people and goods in an electric car consumes ten times more energy than doing the same in an electric bike".
Joahnnn has joined forces with MoveByBike in Malmö to sart a franchise of this company in Gothenburg and has also designed a prototype electric assist vehicle called the Velove.
In Edinburgh we are seeing a small move towards this but items like charge points for electric cars are much more likely to get good coverage in the media. Much of this is simple economics as self reliant bike use - even with electric assist - is just too cheap and doesn't do advertising - yet.