"
AN organisation promoting Denmark in the UK is abandoning its Capital base despite a surge in appetite for Scandinavian culture.
The soaring popularity of “Nordic Noir” thrillers such as The Killing and political drama Borgen has led to a spike in interest in Danish culture in recent years.
But the Danish Cultural Institute has revealed plans to close its UK base in July as the nation looks to focus on emerging economies in places such as Brazil, China, India and Turkey.
"
http://www.edinburghnews.scotsman.com/news/denmark-culture-group-s-edinburgh-hq-to-shut-1-3658155
They did various 'follow our example' cycling events.