Sort of...
Poem that was written for the first PoP had a line something like, "he's on a bike, what's not to like?"
Cycle Show trailer finished with, "Bikes, what's not to like?"
Doesn't work as well in my opinion :P
(still not in the slightest bit bitter about the fact I spoke to a production company about a Cycle Show a decade ago and was told it was too niche, and I was all wrong as a presenter....