CityCyclingEdinburgh was launched on the 27th of October 2009 as "an experiment".
IT’S TRUE!
CCE is 16years old!
Well done to ALL posters
It soon became useful and entertaining. There are regular posters, people who add useful info occasionally and plenty more who drop by to watch. That's fine. If you want to add news/comments it's easy to register and become a member.
RULES No personal insults. No swearing.
'Two years ago it certainly made a visual impact and according to feedback conducted by the market research company employed by Cycling Scotland they found an increase in driver awareness of the campaign message to give cyclists at least 1 metre clearance.'
http://www.marketingsocietyscotland.com/stars11/test/docs/Give%20me%20cycle%20space_award_small.pdf
They should run it again. If their claims for the increased proportion of children cycling to school as a direct result of the campaign stand up, you'd soon have all of them cycling. A 1,837.5% increase is not to be sniffed at.
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On getting cycle space
Posted on July 17, 2015
There’s an advertising campaign going on around here. It is just a Scottish thing. I’ve seen some adverts on the back of buses, but the film I’ve only seen online. It isn’t bad, I think. It is better than the Nice Way Code, anyway, even if we would rather the money was spent on building cycle lanes (what length of cycle lane do you get for the cost of one advertising campaign?), or even on campaigning for proper, segregated cycle lanes. “If I can touch your car, you are driving too close to me”, is not a bad rule of thumb. Of course there are subtleties – one is “unless I have chosen to put myself in that position” (there being a difference between filtering through stationary traffic, when I am in control of what is happening, and being close passed by a vehicle doing 60mph, when I am not). I know that campaigns for minimum passing distances talk about 3 feet or even more, which is more than arm’s length, but arm’s length is at least a start.
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https://wisob.wordpress.com/2015/07/17/on-getting-cycle-space/
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