OK not about 'cycling cafes' or nutrition for Audaxes.
It's Joanna Blythman piece commenting on Jamie Oliver's comments on 'the poor' and what they eat.
"
Nowadays, more people feel cash-poor and worry about their weight, but there is little sign that the majority of us are cooking more. Despite the daily diet of supposedly enabling cookery programmes on TV, reliance on ready meals and other convenience foods has become a national disease - if you're poor, you'll buy them in budget stores, if you're rich, you'll get them from upmarket ones.
"
http://www.heraldscotland.com/mobile/comment/columnists/oliver-twit.22009417
If 'the food industry' - with Government help (or at least limited hindrance) is responsible, presumably the same is true for the 'motor industry/driving lobby' and cycling(?)
'Food' is much more high profile as a 'leisure activity' - not just on telly.
What chance of getting more people cycling?
The 'poor' can't 'afford' to, the rich(er) prefer their cars.