... in Devon.
I mean, it's daft that the signs have been put up the wrong way, but personally I think it's pretty obvious that the sign on the left of the road, where you're driving, will correspond to the speed limit coming up, and the sign on the right side should be facing the other way.
Also lovely that the picture shows a driver stopped on the 'wrong' side of the road, and letting someone out of the other side into the road rather than onto the pavement...
Also. This is news?